On a “Same” Chain basis, over the past 5 years, there has been a 39% jump in Cheeseburger Item Count. Top 10 are up 26%, indicating greater variety and growth in different types of Cheeseburgers, below the Top 10.

1. Cheeseburgers, 28% of total, are up only 15%.
2. Bacon Cheeseburgers, 14% of total, are up only 9%.
3. Mushroom Swiss Cheeseburgers, 6% of total, have jumped 59%.
4. Double Cheeseburgers, 5%, have grown 23%.
5. Bacon Cheddar Burgers, 4%, are up 57%.
6. Angus Cheeseburgers , at 3% have exploded with 300% growth. 
7. BBQ Bacon Cheeseburgers, Steakburgers and Bleu Cheeseburgers round out the Top 10 and all 3 have all increased faster than the norm of 39%.
8. Signature Cheeseburgers have actually declined 4%.
   
   
   
   

Item Name

'07 Share

Chg vs. '02